Famous strategy fails No. 6: “Don’t give me accountability, give me strategy!”

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Famous strategy fails No. 5: “I know we have a strategy around here somewhere…”

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Famous strategy fails No. 4: “What we thought was strategy turned out to be an own goal”

Famous strategy fails No. 3: “Trust me, I know what they’re doing”

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Famous strategy fails No. 2: “We were shamed into developing a plan”

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Famous strategy fails No. 1: “Too fancypants for my down-to-earth operation”